What is the buzz about Pinterest? It seems as if the site came out of nowhere overnight.
A few months ago, I got an invite from a friend and the mobile application sat on my phone untouched. Suddenly, this influx of friends started asking me about Pinterest, so I got on the app to see what I was missing. That was it. I was officially hooked along with millions of other “pinsters” all over the world.
Pinterest is a giant marketing melting pot of things that people love and want to share with others on a virtual pin board. The site is organized into columns and categories and allows the user to then create their own personally named categories that they want to save their “pins” in. You can “repin” information that others have posted and you can “follow” your friend’s and what they are pinning. Find a recipe online that you want to share or want to add information regarding SEO internet marketing? Pinterest makes it simple to copy and paste the URL and add your own “pins”. You can search for specific information and you can even shop. It is a constant cycle of revolving eye candy and highly addictive discovery.
The site was conceived by two college friends and launched in March 2010. The explosive global growth to over five million users in the short amount of time has got big businesses taking notice. With this growth have come consistent changes and an improved user experience to the site. The internet rumor mill suggests that even better enhanced modifications are to come. Time will tell what the intriguing and exciting future holds for Pinterest.